Hardware Prices Rise Up to 60%, Amazon Also Feels Memory Shortage Pressure

Amazon has raised prices across multiple product lines including Fire TV and Echo, with the smart speaker Echo Dot increasing from $49.99 to $79.99, a 60% jump; Nvidia's AI server prices are also planned to rise by over 15%. As AI infrastructure expansion continues to squeeze memory production capacity, supply-demand tightness may persist into 2027, with prices expected to stabilize around 2028.