Vercel COO: Inbound Sales Team Reduced from 10 to 1.25 People

Vercel COO Jeanne DeWitt Grosser said the company reduced its inbound sales development team from 10 to 1.25 people, achieving 90% automation in inbound sales development. The company's self-built support agents handle 93% of all support cases. Annual infrastructure costs for both scenarios are in the thousands of dollars. The sales development agents deliver a 32x return on investment. The company is working to have AI perform at the 99th percentile 99% of the time.